Do You Understand Search Analytics?

Let this article show you how you should be using your search analytics.  It also has Great Infographics that aid the content.

The author talks about:

• The problems of working with cookies
• The outlook of digital device usage
• How consumers use digital devices to aid in the purchase cycle

Source:
http://searchenginewatch.com/article/2328266/Understanding-Search-Analytics-Making-Better-Data-Driven-Decisions